網(wǎng)頁設計應該注意出現(xiàn)的錯誤發(fā)布者:本站 時間:2020-05-23 15:05:30
網(wǎng)站設計中,避免出現(xiàn)以下錯誤:
* The home page does not quickly tell you what the Web site is all about. You should be able to visit the home page of any Web site and figure out what the site is about, what type of products it sells, or what it is advertising within five seconds.
訪問者不能通過網(wǎng)站主頁立即了解網(wǎng)站內(nèi)容。用戶應該在5秒鐘之內(nèi)登錄網(wǎng)站,了解網(wǎng)站內(nèi)容、產(chǎn)品類型或者宣傳內(nèi)容。 www.webjx.com
* The poor use of popup windows, splashy advertising, splash pages (pages with neat animations and sound but which you have to watch for five to ten seconds before you are taken to the real Web site), and other Web design features that draw interest away from your Web site, products, and/ or services.
網(wǎng)站出現(xiàn)彈出框、令人眼花繚亂的廣告、以及眩目的進入頁面(運用動畫、聲音設計,需要5-10分鐘的下載時間)?;蛘叱霈F(xiàn)其它特征,轉(zhuǎn)移用戶對網(wǎng)站、產(chǎn)品或者服務的注意力。
* Poor Web site navigation. This includes broken hyperlinks, hidden navigation, poor wording of navigational links, links that take you to pages with no links, links that take you to the same Web page, and pages with no links back to the home page (always include a link back to the home page so that regardless of where site visitors are, they can find their way back home!).
設計不合理的導航系統(tǒng)。其中包括無效超鏈接、隱藏的導航系統(tǒng)、糟糕的字鏈接以及導航鏈接、不能鏈接的頁面、錯誤鏈接、不能與主頁鏈接的頁面。請記?。翰还茉L問者處于什么位置,網(wǎng)站都要保證他們隨時可以返回主頁。
* Believing that because you have a Web site, you have a marketing campaign or overall marketing and advertising strategy. You need to understand that your Web site is not your marketing strategy. Your Web site is just a part of your overall marketing strategy, depending on your business goals; for example, if you have a successful restaurant but want to advertise and promote your business on the Web. Creating a Web site is great, but if it is not promoted and advertised, no one will ever find it. By passing out business cards with your Web site URL embossed on them, you are using a traditional marketing campaign to promote your Web site. If you offer a downloadable/ printable coupon from your Web site, you are successfully using your Web site as part of your marketing strategy to meet your goal of increased restaurant sales.
網(wǎng)站是一種營銷措施、營銷策略。你要了解,網(wǎng)站不是一種營銷策略,只是營銷策略的一部分,并且要根據(jù)公司目標來制定。比如說,你希望在網(wǎng)站中宣傳餐館,如果網(wǎng)站構建后,沒有宣傳效果,網(wǎng)站也就沒有價值。在名片中打印網(wǎng)址,是一種傳統(tǒng)的宣傳方法。但如果網(wǎng)站提供可下載、可打印的優(yōu)惠券,就是一種成功宣傳的方法。
* Failure to attain Web site relevance and content updating. There is nothing more dissatisfying to a Web customer than visiting a Web site that is grossly out of date. Incorrect pricing, products no longer available, dated content, and ancient advertising all signify to the Web site visitor that your devotion to your Web site is suffering greatly. Cramming your pages with non-relevant material will detract the visitor from getting the point of your Web site (the five-second rule mentioned earlier).
網(wǎng)站內(nèi)容陳舊或者與主題無關。用戶最不希望瀏覽過期內(nèi)容,錯誤價格、不再提供的產(chǎn)品、陳舊的內(nèi)容、過期的廣告都會讓用戶感到厭煩。與網(wǎng)站主題無關的內(nèi)容,只會分散用戶注意力,導致他們5秒鐘之內(nèi)找不到需要的信息。
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